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Last reviewed: 2026-05-04 Reviewer: M.K., CIPP/E Methodology Report inaccuracy

Jurisdiction Β· STATE Β· US-CA

πŸ‡ΊπŸ‡Έ California

CCPA (2020) as amended by CPRA (2023). CPPA enforcement agency. "Sale" and "sharing" definitions trigger opt-out (not opt-in baseline like EU).

CCPA/CPRA

What a typical site must do

Requirement Value Confidence Reviewed
analytics_exempt_cookieless yes high 2026-05-04
banner_required no high 2026-05-04
breach_notification_hours asap high 2026-05-04
consent_mode_v2_relevant yes high 2026-05-04
consent_model opt_out high 2026-05-04
cookie_policy_required yes high 2026-05-04
dpf_transfers_acceptable yes high 2026-05-04
dpo_required not_required high 2026-05-04
dsr_response_days 45 high 2026-05-04
enforcement_strictness moderate high 2026-05-04
iab_tcf_required not_applicable high 2026-05-04
language_required english high 2026-05-04
pre_consent_pings_allowed yes high 2026-05-04
privacy_policy_required yes high 2026-05-04
reject_layer1 not_required high 2026-05-04
ropa_required not_required high 2026-05-04

Editorial notes

Tool compliance matrix

Default-config verdict per analytics/CMP tool against this jurisdiction.

VendorStatusRationale
Addingwell greenEU-only datacenters strong for FR/DE compliance; per-event pricing scales steeply at high traffic.
Adobe Analytics greenVisitor ID cookie + cross-suite stitching with Experience Platform. DPIA strongly recommended; configure ECID + IP obfuscation. US baseline more permissive.
Amplitude greenEU residency available on paid plans; default cloud is US. Persistent user IDs require config + DPA + DPF chain. US baseline more permissive.
Cookiebot greenDanish-based, EU-hosted. Auto-blocks third-party scripts pre-consent β€” verify your manual scripts also gate.
Fathom greenCookieless by design. EU-routed via Cloudflare. No DPA required for Lite tier (no PII).
Iubenda greenItalian-based, EU-hosted. Free tier limits 5k pageviews/mo; granular per-vendor controls require paid plan.
Klaro greenOpen-source, self-hosted. No managed updates β€” site owner maintains vendor list.
Matomo (self-hosted) greenSelf-hosted on your infrastructure. Full data control, configurable IP anon. Meets every jurisdiction with cookieless config.
Matomo Cloud greenEU-hosted with cookieless mode available. With cookies disabled qualifies for Β§25(2) exception in Germany.
OneTrust greenGDPR + CCPA + multi-region templates available. Common config error: GDPR/CCPA mode mismatch β€” verify per-region defaults. US baseline more permissive.
Pirsch greenGerman-hosted, cookieless, GDPR-aligned by design.
Plausible greenEU-hosted, no cookies, no PII processed. ePrivacy-exempt for cookieless tracking. No banner required.
Stape greenEU server containers handle the routing β€” but server-side tagging does NOT auto-fix consent. CMP must still gate browser-side pings.
Umami greenOpen-source, cookieless, fully self-hostable. Default-green when self-hosted.
Usercentrics greenGerman-based, EU-hosted. v3 SDK required for Consent Mode v2; TCF flow can over-collect for non-AdTech sites.
FullStory yellow
Google Analytics 4 yellowCCPA β€” needs "Do Not Sell" + opt-out signal handling. Default config requires GPC support.
Google Tag Manager yellowSame as EU β€” depends on tags. Add CCPA opt-out signal flow.
Hotjar yellowLess strict than EU for session replay; still requires disclosure + opt-out.
LinkedIn Insight Tag yellowLoads pre-consent if naively placed; cross-device matching broad. Block until consent + IAB TCF string set. US opt-out baseline relaxes the verdict, but GPC + CCPA opt-out signals must still be honoured.
Meta Pixel yellowSchrems II concerns persist; advanced matching hashes PII but does not fix EU→US transfer problem. US opt-out baseline relaxes the verdict, but GPC + CCPA opt-out signals must still be honoured.
Microsoft Clarity yellow
Mixpanel yellowCCPA opt-out signal must be honored.
PostHog yellowEU cloud helps but session recording + autocapture default to PII collection. Disable autocapture and recordings or self-host for green.
Server-side GTM (Google Cloud) yellow"EU server" β‰  EU data β€” clients still transmit to Google ad backends downstream. Use only for Google-ecosystem first-party-routing.
TikTok Pixel yellowPRC-parent ownership flagged by Italian Garante and EDPB; transfers to China contested. Consent + risk acknowledgement required. US opt-out baseline relaxes the verdict, but GPC + CCPA opt-out signals must still be honoured.
Heap redAuto-capture grabs every click and form value β€” broad PII risk under GDPR Art 5(1)(c) data minimization.

Templates for California

BANNER
Do Not Sell or Share My Personal Information Β· CCPA/CPRA link
DSR_REPLY
DSR reply template Β· CCPA/CPRA consumer request

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